Seller Agreement

Last updated: July 2026

This Seller Agreement applies specifically to anyone who creates a store or lists products on Ala Kaam, in addition to our general Terms of Service and Privacy Policy.

1. Introduction

This Seller Agreement ("Agreement") governs the relationship between Ala Kaam ("Ala Kaam," "we," "our," or "us") and any individual or business that creates a Seller account, opens a store, lists products, or otherwise sells through the Ala Kaam Platform ("Seller," "you," or "your").

This Agreement supplements our Terms of Service and Privacy Policy. By registering as a Seller, creating a store, publishing Listings, or otherwise using Seller features, you agree to be legally bound by this Agreement.

If there is any conflict between this Agreement and the Terms of Service regarding Seller responsibilities, this Agreement shall govern to the extent of that conflict.

2. Seller Eligibility

To become a Seller, you represent and warrant that:

  • You are at least 18 years old or have reached the age of legal majority in your jurisdiction.
  • You have full legal authority to enter into this Agreement.
  • If acting on behalf of a company or organization, you are authorized to bind that entity.
  • All information you provide is accurate, complete, and current.
  • You will promptly update any information that becomes inaccurate.

Ala Kaam may require identity verification or additional information at any time.

3. Seller Accounts

Each Seller is responsible for maintaining the confidentiality and security of their account. You agree that:

  • You are responsible for all activity under your account.
  • You will not share your login credentials.
  • You will immediately notify Ala Kaam of unauthorized account access.
  • You will not create misleading or deceptive accounts.
  • You will not impersonate another individual or business.

Ala Kaam reserves the right to suspend, restrict, or terminate any Seller account at its sole discretion for any lawful reason.

4. Store Creation

Ala Kaam permits Sellers to create online storefronts for displaying products and business information. Your store may include:

  • Store name
  • Logo
  • Banner image
  • Store description
  • Contact information
  • Product Listings
  • Categories
  • Policies
  • Social media links
  • Other information approved by Ala Kaam

You are solely responsible for all content displayed in your store.

5. Nature of Ala Kaam's Marketplace

Ala Kaam provides only a platform through which Buyers and Sellers may discover one another. Unless and until Ala Kaam expressly introduces payment processing services:

  • Ala Kaam is not the seller.
  • Ala Kaam is not the buyer.
  • Ala Kaam is not a retailer.
  • Ala Kaam does not process payments.
  • Ala Kaam does not hold funds.
  • Ala Kaam does not warehouse products.
  • Ala Kaam does not inspect products.
  • Ala Kaam does not ship products.
  • Ala Kaam does not guarantee transactions.
  • Ala Kaam is not responsible for disputes arising from transactions between Buyers and Sellers.

All agreements relating to payment, delivery, warranties, returns, exchanges, and refunds exist solely between the Buyer and Seller.

6. Seller Responsibilities

As a Seller, you are solely responsible for every aspect of your business conducted through Ala Kaam. This includes, without limitation:

  • Products
  • Listings
  • Prices
  • Inventory
  • Product photographs
  • Product descriptions
  • Customer communication
  • Delivery
  • Shipping
  • Returns
  • Refunds
  • Exchanges
  • Taxes
  • Legal compliance
  • Intellectual property
  • Product safety
  • Customer service

Ala Kaam assumes no responsibility for your business operations.

7. Listings

You are solely responsible for every Listing you publish. Each Listing must:

  • Accurately describe the product.
  • Use truthful photographs.
  • Include accurate pricing.
  • Clearly disclose significant defects where applicable.
  • Not mislead Buyers.
  • Comply with applicable law.
  • Comply with Ala Kaam policies.

Ala Kaam may edit, remove, reject, suspend, or permanently delete any Listing at any time, with or without notice.

8. Product Ownership

By listing a product, you represent and warrant that you own the product, or you have the legal authority to sell the product. You further warrant that the sale of the product does not violate:

  • Copyright law
  • Trademark law
  • Patent law
  • Design rights
  • Trade secret law
  • Consumer protection laws
  • Import/export laws
  • Any other applicable laws

9. Authenticity

You represent and warrant that every Listing accurately describes the product offered. You shall not falsely claim that a product is:

  • Handmade
  • Vintage
  • Original
  • Authentic
  • Licensed
  • Official
  • Limited edition
  • Certified
  • Organic
  • Natural
  • Sustainable
  • Eco-friendly

unless such claims are truthful and can be substantiated if requested.

10. Counterfeit Products

Counterfeit goods are strictly prohibited. You agree that you will not list or sell products that infringe the intellectual property rights of others. This includes:

  • Fake branded products
  • Unauthorized reproductions
  • Pirated goods
  • Unauthorized copies
  • Counterfeit packaging
  • Counterfeit labels
  • Counterfeit logos

Ala Kaam may immediately remove such Listings and terminate your Seller account.

11. Product Safety

You represent and warrant that every product listed:

  • Is reasonably safe for its intended use.
  • Complies with applicable safety laws.
  • Includes required warnings.
  • Includes required instructions where appropriate.
  • Meets applicable regulatory standards.

You are solely responsible for injuries, damages, recalls, or legal claims relating to your products.

12. Compliance with Laws

You agree to comply with all applicable laws and regulations, including those relating to:

  • Consumer protection
  • Business licensing
  • Taxation
  • Customs
  • Product safety
  • Intellectual property
  • Advertising
  • Electronic commerce
  • Import and export controls
  • Environmental regulations
  • Competition law

You are solely responsible for determining which laws apply to your business.

13. Taxes

You are solely responsible for:

  • Income taxes
  • Sales taxes
  • Value Added Tax (VAT)
  • General Sales Tax (GST)
  • Customs duties
  • Import taxes
  • Export taxes
  • Withholding taxes
  • Any other taxes applicable to your business

Ala Kaam does not calculate, collect, report, or remit taxes on your behalf unless expressly stated in writing for a future feature.

14. Product Pricing

You are solely responsible for:

  • Product prices
  • Discounts
  • Promotions
  • Offers
  • Shipping charges
  • Currency displayed
  • Pricing accuracy

Ala Kaam is not responsible for pricing errors.

15. Inventory

You are responsible for maintaining accurate inventory. You agree not to knowingly list products that:

  • Are permanently unavailable.
  • Have already been sold.
  • Cannot reasonably be supplied.

Repeated inaccurate inventory may result in account suspension.

16. Product Images

You represent and warrant that you own the rights to every image you upload, or you possess sufficient legal rights or permission to use each image. You shall not upload:

  • Copyrighted photographs without authorization
  • Images copied from other websites without permission
  • Misleading product photographs
  • Images designed to deceive Buyers

By uploading images, you grant Ala Kaam a worldwide, royalty-free, non-exclusive license to display, reproduce, resize, promote, and distribute those images solely for operating, improving, and marketing the Platform.

17. Product Descriptions

All product descriptions must be truthful, accurate, and complete. You shall not:

  • Exaggerate product qualities.
  • Make false claims.
  • Omit material information.
  • Misrepresent product origin.
  • Misrepresent product condition.
  • Misrepresent materials.
  • Misrepresent dimensions.
  • Misrepresent functionality.

18. Seller Communications

You agree to communicate with Buyers in a professional, respectful, and lawful manner. You shall not:

  • Harass Buyers.
  • Threaten Buyers.
  • Use abusive language.
  • Send spam.
  • Engage in fraudulent conduct.
  • Mislead Buyers.
  • Request unlawful payments.
  • Impersonate Ala Kaam representatives.

19. Intellectual Property

You retain ownership of the intellectual property rights in the content you upload. However, by uploading content, you grant Ala Kaam a worldwide, perpetual, royalty-free, non-exclusive license to display, publish, reproduce, resize, translate, promote, market, and distribute your store, Listings, photographs, videos, logos, and descriptions in connection with operating and promoting the Platform.

20. Ala Kaam's Rights

Ala Kaam may, at its sole discretion and without prior notice:

  • Reject any Seller application.
  • Remove any Listing.
  • Edit Listing categories.
  • Remove photographs.
  • Remove descriptions.
  • Suspend stores.
  • Restrict Seller accounts.
  • Investigate suspected misconduct.
  • Cooperate with law enforcement.
  • Preserve evidence.
  • Remove illegal or inappropriate content.
  • Permanently terminate Seller accounts.

Ala Kaam has no obligation to explain its decisions.

21. Shipping and Delivery

Unless Ala Kaam expressly introduces integrated shipping services in the future, Sellers are solely responsible for:

  • Packaging products
  • Shipping products
  • Selecting shipping providers
  • Shipping costs
  • Delivery estimates
  • Tracking information
  • Lost shipments
  • Damaged shipments
  • Customs documentation
  • Export documentation
  • Import requirements
  • Delivery delays

Ala Kaam is not responsible for shipping services, delivery failures, delays, lost packages, damaged goods, customs issues, or carrier performance.

22. Returns, Refunds, Exchanges and Warranties

The Seller is solely responsible for establishing and honoring any policies relating to:

  • Returns
  • Refunds
  • Exchanges
  • Repairs
  • Replacements
  • Product warranties
  • Customer satisfaction guarantees

Unless Ala Kaam expressly introduces Buyer Protection or Payment Services in the future, Ala Kaam does not guarantee refunds, process refunds, resolve refund disputes, guarantee exchanges, or enforce warranties. All such matters remain exclusively between Buyers and Sellers.

23. Customer Service

The Seller agrees to respond to Buyer inquiries in a timely, professional, and respectful manner. The Seller is solely responsible for:

  • Product questions
  • Delivery questions
  • Complaints
  • Warranty claims
  • Return requests
  • Refund requests
  • Product support

Ala Kaam has no obligation to provide customer service relating to Seller products.

24. Reviews and Ratings

Buyers may submit reviews or ratings regarding Sellers and Listings. Sellers agree that:

  • Reviews represent the opinions of Buyers.
  • Ala Kaam does not guarantee the accuracy of reviews.
  • Ala Kaam may remove reviews that violate Platform policies.
  • Ala Kaam is not obligated to remove negative reviews solely because a Seller disagrees with them.

Attempting to manipulate reviews through fake accounts, incentives, intimidation, or other deceptive practices may result in suspension or termination.

25. No Guarantee of Sales

Ala Kaam makes no guarantee regarding:

  • Sales volume
  • Revenue
  • Buyer traffic
  • Search ranking
  • Store visibility
  • Listing placement
  • Platform growth
  • Marketing performance
  • Business success

Creating a Seller account does not create any expectation or guarantee of income.

26. Search Rankings

Search results may be determined using a variety of factors, including relevance, product information, user preferences, platform quality signals, and other criteria chosen by Ala Kaam. Ala Kaam may modify search algorithms at any time without notice.

Sellers have no contractual right to a particular search position or level of visibility.

27. Seller Conduct

Sellers shall conduct business honestly, fairly, and professionally. Sellers shall not:

  • Harass Buyers
  • Threaten Users
  • Discriminate unlawfully
  • Mislead Buyers
  • Engage in fraud
  • Submit fake orders
  • Manipulate reviews
  • Circumvent Platform rules
  • Use deceptive marketing
  • Create duplicate deceptive stores
  • Abuse promotions
  • Attempt to interfere with Platform operations

28. Seller Representations and Warranties

The Seller represents and warrants that:

  • All information provided is accurate.
  • All Listings are truthful.
  • Products comply with applicable laws.
  • Products do not infringe third-party rights.
  • Products are legally sold.
  • Products are safe for their intended use.
  • The Seller has authority to sell each product.
  • The Seller will honor agreements made with Buyers.
  • The Seller will comply with all Ala Kaam policies.

These representations remain true throughout the Seller's use of the Platform.

29. Seller Indemnification

To the fullest extent permitted by applicable law, the Seller agrees to defend, indemnify, and hold harmless Ala Kaam, its owners, directors, officers, employees, contractors, affiliates, successors, and agents from and against any claims, actions, demands, liabilities, losses, damages, judgments, fines, penalties, settlements, costs, and expenses (including reasonable legal fees) arising out of or relating to:

  • The Seller's products
  • Product defects
  • Product safety issues
  • Personal injury
  • Property damage
  • Product recalls
  • Intellectual property infringement
  • Copyright claims
  • Trademark claims
  • Patent claims
  • Consumer protection claims
  • Advertising claims
  • False or misleading Listings
  • Tax obligations
  • Customs obligations
  • Regulatory violations
  • Seller negligence
  • Seller misconduct
  • Seller fraud
  • Violation of this Agreement
  • Violation of applicable law
  • Disputes between Buyers and Sellers

This obligation survives termination of the Seller's account.

30. Limitation of Ala Kaam's Liability

To the fullest extent permitted by applicable law, Ala Kaam shall not be liable for:

  • Lost profits
  • Lost sales
  • Lost revenue
  • Lost business opportunities
  • Loss of reputation
  • Loss of goodwill
  • Loss of data
  • Business interruption
  • Product defects
  • Customer disputes
  • Shipping delays
  • Delivery failures
  • Fraud by Buyers
  • Fraud by Sellers
  • Platform downtime
  • Technical issues
  • Cyberattacks
  • Third-party service failures

Ala Kaam's total liability arising from this Agreement shall not exceed the greater of PKR 1,000, or the amount paid directly by the Seller to Ala Kaam during the previous twelve (12) months.

31. Right to Monitor and Investigate

Although Ala Kaam has no obligation to monitor Sellers, Ala Kaam may, at its sole discretion:

  • Review Listings
  • Review store content
  • Investigate complaints
  • Investigate suspected fraud
  • Request additional information
  • Request proof of authenticity
  • Request proof of ownership
  • Cooperate with law enforcement
  • Preserve evidence
  • Remove Listings
  • Suspend accounts

Failure by Ala Kaam to investigate any matter shall not constitute approval of any Seller's conduct.

32. Future Marketplace Features

Ala Kaam may introduce additional Seller features in the future, including:

  • Online payments
  • Checkout
  • Escrow services
  • Commissions
  • Subscription plans
  • Premium stores
  • Featured Listings
  • Advertising
  • Shipping integrations
  • Analytics tools
  • Artificial intelligence features
  • Inventory management tools

Such features may be governed by additional agreements that become effective when those services are used.

33. Suspension and Termination

Ala Kaam may suspend, restrict, or terminate a Seller account immediately, with or without notice, for any lawful reason, including suspected violations of this Agreement, the Terms of Service, applicable law, intellectual property rights, or Platform policies.

Termination may include removal of Listings, store pages, images, reviews (where appropriate), and Seller content.

Termination does not relieve the Seller of obligations that accrued before termination.

34. Survival

The following provisions survive termination of this Agreement:

  • Intellectual Property
  • Product Responsibility
  • Taxes
  • Indemnification
  • Limitation of Liability
  • Confidentiality obligations (if applicable)
  • Governing Law
  • Dispute Resolution
  • Any provision that by its nature should survive

35. Force Majeure

Ala Kaam shall not be liable for delays or failures resulting from events beyond its reasonable control, including:

  • Natural disasters
  • Floods
  • Fires
  • Pandemics
  • Government actions
  • Internet outages
  • Cyberattacks
  • Utility failures
  • Labor disputes
  • Acts of war or terrorism
  • Other force majeure events

36. Assignment

Ala Kaam may assign or transfer this Agreement, in whole or in part, without notice. The Seller may not assign this Agreement or any rights or obligations under it without Ala Kaam's prior written consent.

37. Entire Agreement

This Seller Agreement, together with the Terms of Service, Privacy Policy, Acceptable Use Policy, Community Guidelines, Copyright & Intellectual Property Policy, Prohibited Items Policy, Cookie Policy, and any other applicable Ala Kaam policies, constitutes the entire agreement between Ala Kaam and the Seller regarding the Seller's use of the Platform.

38. Governing Law

This Agreement shall be governed by and interpreted in accordance with the laws of the Islamic Republic of Pakistan. Any dispute arising out of or relating to this Agreement shall be subject to the exclusive jurisdiction of the courts located in Lahore, Punjab, Pakistan.

39. Contact Information

Questions regarding this Agreement may be directed to:

Email: hello@alakaam.com

Website: https://www.alakaam.com

40. Seller Acknowledgement

By creating a Seller account, opening a store, publishing a Listing, or otherwise using Seller features on Ala Kaam, you acknowledge and agree that:

  • You have read and understood this Seller Agreement.
  • You agree to comply with this Agreement and all applicable Ala Kaam policies.
  • You understand that Ala Kaam is a marketplace platform and is not a party to transactions between Buyers and Sellers.
  • You accept sole responsibility for your products, Listings, business operations, legal compliance, and interactions with Buyers to the fullest extent permitted by applicable law.

This document is provided for informational and contractual purposes and does not constitute legal advice. Ala Kaam recommends users consult independent legal counsel for any legal questions.